Event management has become one of the most popular career choices these days. If your idea of excitement and fun is manageing behind-the-scenes activity, then a career in Event Management might be your call to success. Add to that the adrenaline and exitement of oaganising a big event as well as the big bucks and perks involved, and it is no wonder that many consider it as a short cut to success.though there is a lot of emphasis on your ability to communicate effectively and manage any crisis deftly, the basic education required is graduation in Economics/Commerce. Organising cultural festivels in school and college can be the basic groundwork for students looking for a career in Event Management. An MBA degree definetly adds value to your bio-data.

Event Management has two basic segments. Logistics management, which involves organising the venue, celebrities, umpires, spectators, promotions, etc. and marketing, which requires getting sponsorships for event and promoting the event through various media. The post graduate course is for a period of one year. The course is divided into two semesters of five papers each. The first semester deals with event marketing, public relations and sponsorship, event coordination, event planning (which includes training students in organising fashion shows, weddings, corporate events, sporting events and exhibitions) and practical training. The second semester includes theoretical and practical training in event team relationship, laws pertaining to Event Management, event accounting and logistics. As part of the practical training, students also get the chance to work for mega events like film award functions, fashion shows, jewellery exhibition and corporate events.

There are some institutions like Indian Institute of Event Management which is also offer Diploma in Event Management for undergraduates with the same curriculam and same duration as that for postgraduate course. There are other courses as well which are part time courses (six months) and crash course (part time).

With the concept of Event Management getting increasingly popular even in smaller towns, the demand for professionals has increased. For a trained person, this is a goldmine, both in terms of business opportunity as well as future prospects. Be it in the field of client servicing, ideation, creativity or simply technical production, the exciting aspect is that whatever you do in the area of Event Management is visible to all and top-of-the-mind. The challenge is to do the job brilliantly, with the reward being pure appreciation which is instantaneous. This makes you feel euphoric and the feeling goes beyond mere money and material benefits.

One can comfortably earn anything between Rs. 8,000-15,000 per month by working as an Event Manager in a company and can comfortably earn Rs. 30,000 and above per month as a small-time Event Manager.

However, you should know that it's not a bed of roses. The Event Management also requires a lot of drudgery and leg-work even while you rub shoulders with superstars and jet from city to city. Staying up on your third consecutive nights, yelling at contractors, or dealing politely with the Press as you try and manage a hundred things simultaneously, are a part of your responsibility.

With events now being recognised as a new medium of communication and the front runners in this field starting to take a financial interest in this sector, the new medium serves as a challenge both to the communicator as well as the audience.